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In this powerful solo episode, Andrew Anderson breaks down a must-know marketing shift that could make or break your online visibility in 2025: AEO – AI Engine Optimization. If SEO was yesterday’s strategy, AEO is what will dominate tomorrow. Discover why showing up in AI-generated answers is the new digital gold rush—and how to get ahead while your competitors are still stuck on Google rankings alone.

Whether you’re a local business owner, a digital marketer, or an entrepreneur who wants to stay relevant, this episode gives you an easy-to-follow roadmap to make your website lightning fast, AI-readable, and ready to dominate.

📌 What You’ll Learn in This Episode

  • The difference between SEO and AEO (and why both matter now)
  • Why site speed on mobile can make or break your visibility in AI searches
  • What your accessibility, SEO, and best practices scores should be for AI to rank you
  • How to test your site for free using iQSiteSpeed.com
  • The rising importance of weekly-updated schema and what it includes
  • Why your FAQs and structured data determine if you even show up in AI search
  • How Bing and AI-based searches now account for 20% of all online searches
  • The urgency: AEO isn’t coming—it’s already here and reshaping traffic overnight

🔧 Pro tip:

Most agencies don’t know this yet. If your traffic is dropping but your SEO looks great, you might be missing out on AEO.

💡 Want Expert Help?

For help setting up high-performance AEO, or to explore what’s next in AI-powered marketing, visit iQMarketers.com

Learn more at iQMarketers.com. Where AI and digital marketing meet to help local businesses and entrepreneurs dominate their competition.

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Andrew Anderson

Andrew Easy Anderson is a pioneering voice in the evolution of search technology, specializing in Answer Engine Optimization (AEO) and AI-powered search strategies. With over a decade of experience in digital marketing and SEO, Andrew has been at the forefront of helping businesses adapt to the rapidly changing landscape of how people find information online.

As AI assistants like ChatGPT, Google's AI Overviews, and other conversational search tools reshape the way users interact with information, Andrew has dedicated his expertise to understanding and mastering these new paradigms. His work focuses on ensuring that businesses remain visible and authoritative in an era where traditional search engine results are increasingly supplemented—or even replaced—by AI-generated answers.

Through his writing and consulting, Andrew makes complex technical concepts accessible, helping businesses of all sizes implement strategies that ensure their content is not just found, but understood and trusted by both users and AI systems alike.